Creating a more inclusive physical activity system
Client: Sport New Zealand Ihi Aotearoa
Role: Project Lead. Team: Innovation Unit. Illustrations: Samuel Joseph.
Kaupapa
Sport New Zealand embarked on a journey to imagine what the future of physical activity in Aotearoa might look like, and how programmes, spaces, and organisations could change to better serve the needs of all New Zealanders.
Activities
system mapping workshop facilitation
rapid literature review
interviewed 9 diverse New Zealanders, and 11 sector stakeholders
data analysis, writing
report design
video editing
Outputs
system opportunities report
system map
7 personas
short video of interviews with 3 New Zealanders
Outcomes
informed Sport New Zealand’s strategy and future vision
the video was played at the opening of an all-of-staff hui, centring New Zealanders’ experiences
the stories and opportunities challenged internal biases and reinforced what some staff were already hearing from communities








